Eron’s father (David Smith) is a mechancal engineering professor at Georgia Tech. For one of the “design problem,” students need to build a product for a company. To hook the students, David asked us to write jingles and commercials.

One of most iconic companies is “Pump Co.”—a company to sell water pumps (Eron even made a logo…). David ordered customized pens with the logo, and he’s still getting promotional emails to “help grow his company.” I’ve attached an example commercial + jingle below.

Pump Co. commercial and Pump Co. Jingle